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Performance badges are trust signals that help customers quickly understand a business’s track record. They’re earned automatically based on observed patterns in reputation and activity, not applied manually, requested, or purchased. Badges reflect consistency over time rather than one-time spikes.

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Why Badges Matter

Badges influence customer decisions by reducing uncertainty. When customers compare similar businesses, badges provide quick visual confirmation of sustained quality. Profiles with badges convert at higher rates because they signal proven reliability without requiring customers to read through dozens of reviews. Badges also improve visibility. Businesses with badges appear more prominently in search results and attract more profile views. This creates a reinforcing cycle: better service leads to consistent reviews, which earn badges, which drive more visibility and customer engagement.

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The Performance Badges on Hometrics

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Local Legend

Local Legend Badge The highest recognition on Hometrics. Local Legend identifies businesses with exceptional long-term performance records, the most consistently high-performing providers in their market.
Established excellence and sustained reputation over 12+ months. These businesses maintain high ratings (4.7 stars or above) with steady customer feedback throughout the evaluation period.
Minimum 12 months of sustained performance at high standards. Requires consistent review activity and maintained rating thresholds throughout the entire period.

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Top Rated

Top Rated Badge Recognizes businesses among the top tier of providers in their service category. These businesses maintain high ratings (4.7 stars or above) with consistent customer feedback over multiple months.
Reliable, proven service delivery. These businesses have established track records of customer satisfaction and ongoing quality performance.
Based on 90-day rolling periods with consistent performance standards. Requires regular customer feedback and sustained high ratings.
Trending Badge Identifies businesses experiencing significant positive momentum in customer satisfaction. These businesses demonstrate recent growth in review volume while maintaining high ratings (4.7 stars or above).
Businesses actively building reputation through quality service. These providers are gaining traction with customers and showing upward performance trajectory.
Recent 90-day performance evaluated against historical patterns. Badge assignment reflects sustained momentum rather than single-month spikes.

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What Influences Badge Eligibility

Exact thresholds aren’t published, but badge eligibility is influenced by several observable factors.
Consistently strong customer feedback matters more than isolated highs or lows. A single negative review doesn’t disqualify a business. Repeated patterns do.
Steady review activity over time is more meaningful than short bursts. Consistent monthly reviews signal reliability, while large spikes followed by long gaps signal inconsistency.
Hometrics monitors for unnatural or non-compliant review patterns. Examples include purchased reviews, reviews from employees or owners, repeated identical language, and sudden volume spikes without ongoing activity.
Badges are designed to reward businesses that perform well over time. Longevity and stability matter.
Badges are assigned automatically when these signals align. If a badge hasn’t appeared yet, it’s usually due to gaps in one or more of these areas.

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Common Reasons a Badge Hasn’t Appeared Yet

Long gaps between reviews

Months without customer feedback signal inconsistency. Regular review activity demonstrates ongoing customer engagement.

Inconsistent feedback patterns

Large spikes followed by inactivity create uncertainty. Steady volume over time builds confidence.

Low review volume

Insufficient review volume signals limited customer base or low engagement. Customers trust businesses with substantial feedback history.

Unnatural review activity

Sudden spikes, identical language, or other manipulation attempts delay or prevent badge assignment.
These aren’t penalties. They indicate insufficient confidence signals for badge assignment.
The most common issue is inconsistency. Businesses that request reviews manually often experience gaps during busy periods, creating irregular patterns that delay badge eligibility. Maintaining consistent review activity is the most reliable path to badge eligibility. Learn how automated systems solve the consistency problem and maintain the review momentum needed for badges.

Why Manual Collection Fails

See the common problems with manual review requests

How Automation Solves This

Learn how automated systems maintain consistency

Increase Your Visibility

Understand what drives visibility on Hometrics and Google

Profile Setup Checklist

Complete your profile correctly to maximize trust signals

Performance Badges Explained

See how customers view badges in the directory

Why Join Hometrics

Learn about claiming your profile